March 13, 2018

3 Things I Didn’t Know About Graphic Design Before My Internship




Design is a form of art that combines text and images in order to communicate content. Graphic design contains a lot of behind-the-scenes, though that may not be apparent to people on the other side of the design world curtain. For small businesses, design helps create an identity that can be used consistently across various […]

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December 29, 2016

4 Orlando Instagram Apps To Make Your Feed More Creative




With thousands of apps available through the iPhone or Galaxy, here are the four Orlando Instagram apps that I recommend you use to make your account more creative. WordSwag One of the most used Orlando Instagram apps allows you to become a graphic designer with just one tap. Place it over a clear layout or […]

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December 22, 2016

Winter Park Marketing Tips To Cultivate Creativity




Cultivate your Instagram creativity with these 4 Winter Park marketing tips. Creative blocks happen to the best of us. They come as a surprise and fill our brains with what seems like nothing. When a creative block occurs, it’s important to step back from your day to day activity and become inspired again. Many people […]

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December 15, 2016

8 Orlando Instagram Keywords Every Business Must Know To Be Successful




Stumped on the meanings of certain Orlando Instagram words? Here are 8 words every business must know to be successful. Instagram has become one of the biggest platforms to promote your business on social media. Whether big or small, your company will benefit from knowing the ins and outs of the lingo. Today we’re sharing […]

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December 8, 2016

5 Ways You Can Become A Flat Lay Expert




Here are five tips to make you a flat lay expert in no time! Flat lays have taken over Instagram showcasing people’s favorite products at home or in your office. Whether it is something that you sell or want to show off, a flat lay can enhance the visuals of your product immensely. Today we’re […]

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Schedule Your Instagram Content Calendar with Planoly

December 1, 2016

Schedule Your Instagram Content Calendar with Planoly




Having an Instagram content calendar can increase the success of your business on Instagram. Find out what you can do to have more time to focus on your brand while posting killer content. We all know that to be relevant on Instagram we have to be consistent. Without a social media calendar you would be […]

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orlando marketing services

November 10, 2016

5 Orlando Marketing Services That Will Set Your Business Apart




Learn how Orlando marketing can help set your business apart. Have you ever had a hard time coming up with a slogan or marketing strategy? At South Street and Co., we specialize in helping grow your business. From blogging to social media to web design, we are prepared to target your business needs and your […]

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What Is Marketing?

August 29, 2014

What Is Orlando Marketing?




By Kaitlyn Cook

When it comes to small businesses, a lot of people probably ask, “Well, what is marketing?” I can see where many people would get confused as to what marketing is. There are a lot of definitions out there, and there is a lot of overlapping of PR and communications jobs within marketing.

But what is marketing and why should people be asking themselves this question? Let’s get back to the basics with this marketing timeline:

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