Free Stock Images: Where You Can Find Pics for Your Biz

June 19, 2018

Free Stock Images: Where You Can Find Pics for Your Biz




In this digital world, the quality of your brand’s imagery can make or break your marketing strategy. While this is true, you may be asking yourself “Do I have the time or money to take my own photos?” If you answered no, then there are many free stock image resources available online that you can use […]

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Orlando Infographic Design

June 5, 2018

Orlando Infographic Design: The Basics




When your business deals with a lot of information, sometimes it’s difficult to present that information in an understandable way. That’s why infographics are popping up all over social media — they visually communicate ideas in a more concise and creative way. Check out these useful tips for your Orlando Infographic Design. Summarize Your Info Let’s […]

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March 22, 2018

2018 Font Trends: The Return of Serif Fonts in Graphic Design




As this year moves forward, we are seeing a resurgence of unique and ornate serif fonts in graphic design. Compared to the minimalistic sans-serif trends of the past few years, 2018 font trends seem to be going in a new direction, with many companies riding the serif font wave.   What is a serif? Simply […]

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March 13, 2018

3 Things I Didn’t Know About Graphic Design Before My Internship




Design is a form of art that combines text and images in order to communicate content. Graphic design contains a lot of behind-the-scenes, though that may not be apparent to people on the other side of the design world curtain. For small businesses, design helps create an identity that can be used consistently across various […]

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Orlando logo design

March 8, 2018

Orlando Logo Design: Who’s Doing it Right In Our Own Backyard




Your logo is an important part of your brand. It’s typically one of the first features that people will see of your company, even before they know exactly what you offer. Here is a list of businesses that are killing it with their Orlando logo design. Lineage Coffee Roasting Lineage is the newest downtown coffee […]

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March 1, 2018

How A Color Story And VSCO Can Help Your Instagram Branding




Honestly, I feel like there are so many editing apps to choose from that it’s a rarity to stick to one and one alone. Why should it be any different when it comes to your Instagram branding? A saying that we tend to exhaust at SSCo is, “Teamwork makes the dream work,” and why would […]

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January 30, 2018

How To Create Consistency With Your Brand Color Palette




When it comes to branding, choosing a consistent color palette across all marketing channels will elevate and unify your brand.  Here are a few guidelines you should follow when determining your brand color palette. Color Psychology Did you know certain colors evoke subconscious emotions and feelings? Color Theory, also known as Color Psychology, can be […]

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January 4, 2018

3 Things To Consider When Designing Your Brand’s Logo




Your logo is your identity. It must be recognizable, readable at any size and represent your brand. A great logo can make a drastic difference in how a customer perceives your brand. On the other hand, a bad logo may dilute your brand and have negative effects on consumer perception. Here are three major things […]

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Orlando Product Photos

August 1, 2017

How To Take Your Orlando Product Photos To The Next Level




Everyone has seen them when browsing for products… photos! Whether you believe it or not, your product photos can make or break your customer’s purchasing power. Here is why you NEED great Orlando product photos in each of your shots. If the quote, “A picture is worth a thousand words” doesn’t come to mind… maybe […]

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