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If you’re looking for Orlando marketing help, you’ve come to the right place. Here are some steps you can take if you own a small business and are in need of a marketing boost.
The Beatles said it best…”I get by with a little help from my friends.” We all do! Helping each other out is what makes the world go ‘round. And it’s the same in the world of business. Marketing continues to be a crucial part of the growth strategy for any business, especially as everything continues to go more “digital” and more people are striving to live out their entrepreneurial dreams.
Did you know that by the end of 2020, there were 30.7 million small businesses in the United States, making up 99.9% of all businesses? That’s a lot of competition, and a lot of options for consumers who are wanting to #ShopSmall and support small businesses in their communities. So how do you stand out and get consumers to pick you? You guessed it…marketing. Lucky for you, we’re here to help with 3 easy tips!
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Orlando Marketing Help Tip #1: Use The Right Tools
We believe that success in anything you do requires the right tools. It’d be pretty hard to fix a computer or build a house without the right tools, don’t you think? Well running your small business is the same way, and so is marketing! You might have to trial-and-error a few different tools to find what works for you, but when you do, stick with it and the results will astound you.
One of our favorite tools for getting started is Zapier – it’s a program that allows you to automate simple tasks so you can spend your time and energy on the tasks that require a little more brain power. For example, you can set up an automation to send an email when a new lead comes in through social media. This is a great way to ensure that you aren’t missing out on crucial marketing opportunities simply because you don’t have the time. Work smarter, not harder.
Orlando Marketing Help Tip #2: Allocate The Right Resources
It can be hard to know how much of your resources should be devoted to each area of your small business strategy – there’s a lot to think about! Marketing, operations, human resources, etc. And they are all important in their own unique ways. According to Fundera, about half of small business owners spend less than 2 hours per week on their marketing efforts.
How much time are you spending on your marketing efforts each week? Less than that? If so, and you’re not seeing the business growth you’d like to, we may have just figured out why. But there’s an easy solution! Keep reading.
Orlando Marketing Help Tip #3: Hire The Right People
One of the biggest challenges most small business owners express regarding their marketing is that they don’t know where to start. Which we totally get! The world of marketing is always changing, and there’s a lot to know, so it can be overwhelming. That’s why it’s so important to hire the right people.
Working with a small business marketing agency is an investment, but if you pick the right one, a worthwhile investment. They can help customers find you online, guide you in developing your brand strategy, and make sure your website is lookin’ good for all the new traffic you’re going to get!
If you’re looking for Orlando marketing help, let’s chat to see what South Street & Co. can do for you. You can also get started on your own today with our free downloadable of 50 ways to market your business. That’s right…we said 50. You can thank us later.