July 18, 2019

5 Steps To Creating A Winning Digital Media Marketing Strategy




Anyone can optimize their digital media marketing efforts, so why not do it? All you need is a plan and some resources. Using social media as a catalyst to grow your company’s online presence is the smartest thing you can do. Implementing and building a digital media marketing strategy can allow you to strengthen your […]

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July 16, 2019

5 Steps To Ensure Your Business & Marketing Are In Good Shape While You’re On Vacation




You have a vacation coming up and as expected, you’re a little tedious about leaving your business behind. Not to worry– we’re sharing five steps to do to guarantee a care-free trip. Step 1: Plan Your Social Posts Ahead Of Time In Buffer  Before you head out for summer vacation, it’s important to continue staying […]

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Content Marketing

July 11, 2019

Content Marketing: Why Authentic Pics Get More Clicks




Perfectly curated feeds are out and authentic ones are in. Your consumers want to know your story, tell them through content marketing. How many of you flat-out ignore the ads that pop up on TV or online? Yes, so do I. As a society, we’ve become entirely numb to traditional marketing tactics.  I was watching […]

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Digital Influencers

July 9, 2019

The Evolution of Digital Influencers: Where Are They Now?




Social media and the Millennial generation have collaborated to establish a new form of marketing– and they’re called digital influencers. An influencer can add face value to a brand and reach a target audience on a more personal level. What is a digital influencer and how did they become a wildly popular digital revolution? Influencers […]

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Pinterest Marketing

July 4, 2019

How To Utilize Pinterest Marketing To Drive More Traffic To Your Website




Pinterest isn’t utilized for the same reasons consumers use Instagram, Twitter and Facebook. Here’s why people are considering it a search engine and how Pinterest marketing may be the resource your business needs to grow: When I hear “Pinterest,” I think about finding the perfect chocolate chip cookie recipe, scrolling through organizational hacks and discovering […]

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July 2, 2019

Case Study: How We Helped Our Client Become One Of The Most Pup-ular Dog Facilities In Orlando




As with any small business, there’s that initial challenge of spreading brand awareness and letting the community know you exist. Here’s how we helped one of our clients get more exposure online and grow their business: Client Background Rocky’s Retreat was founded in 2006 as a canine health and wellness practice. It wasn’t until October […]

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June 27, 2019

Fully Utilize Your Small Business Web Design to Enhance Your Business




Your website is the forefront of your business and there are a couple of things you can do in order to enhance your small business web design to convert people from lookers to customers. In the past, the phone book was the place to be. Not just the place to be but there was a […]

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June 25, 2019

Employee Spotlight: Meet Dani!




What Is Your Name? Dani What Is Your Job Title? Content Creative What Do You Do On A Daily Basis? Write. Every day I do some form of writing– whether it’s blogs, emails or social content. I also spend time daily making sure ad accounts are running properly and successfully. How Do You Get Yourself […]

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June 20, 2019

3 Things I Learned In My First Month As An Intern




Learning concepts and implementing them are two entirely different, yet exciting things. I got the chance to apply what I’ve learned through schooling in a professional setting this summer during my internship with South Street & Co. The following is my first month in a nutshell! Local Listings for SEO One of the very first […]

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Orlando SEO

June 18, 2019

Do You Know What It Takes To Make Your Orlando SEO Shine?




You’re a rockstar in your field– now you need your SEO results to prove it. Understanding how Orlando SEO works is the first step to owning your industry and growing your business! What exactly is Orlando SEO? SEO stands for Search Engine Optimization, which also means it’s the level of importance Google ranks you for […]

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June 13, 2019

How To Build A Brand Guide That Rings True To Your Company’s Identity




Creating a brand guide is one of the most important first steps towards establishing your business– AKA your brand. Your brand’s image is the first thing customers see and associate with your company. When you think of your favorite company, what do you remember? You can most likely picture the colors they like to use, […]

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June 11, 2019

How To Implement Storytelling Into Your Social Media Marketing Strategy




A social media marketing strategy can include endless areas of opportunity. We’re explaining how storytelling can open new doors for your business. Your business was once just an idea, maybe an epiphany that sparked a fire in you to do something big. From that initial thought came a journey– the long, tireless, bittersweet journey– that […]

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Small Business Marketing Consultant

June 6, 2019

7 Sweet Reasons You Should Hire A Small Business Marketing Consultant




Every business’ strategy is different and if you don’t know where to start, it might be time to hire a small business marketing consultant. There’s a new Vietnamese dessert shop that opened right down the road in a new district. I had frequented the coffee shop next door but never stopped in to see what […]

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Blog Writing

June 4, 2019

Blog Writing For Beginners: 3 Key Questions To Ask Yourself Before Diving In Head First




In recent years, blogging has become a revolutionary way for sourcing useful information online. From businesses to influencers, blog writing is utilized to educate and inspire curious consumers all over the world. If you need to learn how to get a red wine stain out of your couch, there’s a blog on it.  If you […]

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Local listings

May 30, 2019

Everything Your Small Business Needs To Know About Local Listings




When you’re trying to find a local business that can cater to your needs, what’s the first thing you might do? Most people turn to the internet in some form or the other in order to find local listings that provide the best place for them to shop or get the services they need. If […]

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