Optimizing your google my business

January 21, 2020

Everything You Need To Know About Optimizing Your Google My Business Listing




Reading Time: 3 minutes Word on the street is that optimizing your Google My Business profile is a key factor in your SEO efforts. We’re sharing all the deets below. 2019 was the year to get on Google’s good side. But, if you have yet to jump on Google’s bandwagon to help your SEO efforts, the time is now […]

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How to Write a Professional Email

January 14, 2020

How to Write a Professional Email to Land More Customers




Reading Time: 2 minutes When you’re running (or launching!) a business, clear communication with your customers is key. We’re breaking down how to write a professional email to help you land and retain more customers. Sending an email to a new or prospective customer might seem like a simple task, but think about how many other emails they’re inundated […]

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January 7, 2020

How to Create a Captivating Infographic




Reading Time: 2 minutes Infographics are the perfect way to get your message across visually. In this blog, I’m sharing tips on how to create a captivating infographic that people will be interested in for your brand. If you’ve never heard of an infographic, it’s a visual representation using charts, graphs, icons, and other images based on a particular […]

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December 31, 2019

‘Gone Remote: Why We’re Taking The Leap in 2020




Reading Time: 5 minutes I can’t believe it’s almost the new year! With 2019 mostly behind us…we made an exciting announcement – we’re going remote starting in January 2020. Here’s my journey to making the decision and some resources that helped me along the way. If you would have asked me a year go, or ever 7 months ago […]

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SEO Trends

December 24, 2019

SEO Trends You Can Expect In 2020




Reading Time: 3 minutes SEO may sound like a beast you’ve been trying to tame, but it doesn’t have to be a daunting experience. We’re sharing some SEO trends you can expect (and handle!) in the new year. Review Marketing Is A Game Changer  We told you review marketing was on the up-and-up, didn’t we?! Asking your customers for […]

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December 17, 2019

The Best Stationary Shops In Orlando For National Thank You Note Day




Reading Time: 3 minutes EVEN THOUGH WE ARE COMPLETELY IMMERSED IN THE DIGITAL WORLD, THAT DOES NOT MEAN WE DON’T ADORE PERSONALIZED DETAILS SUCH AS HANDWRITTEN NOTES. IT’S A GESTURE WE BELIEVE IS SMALL BUT MIGHTY. THIS DECEMBER 26, WE WILL BE CELEBRATING NATIONAL THANK YOU NOTE DAY — THE PERFECT DAY TO SAY THANK YOU FOR ALL OF […]

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digital marketing agency for small businesses

December 12, 2019

7 Key Questions To Ask A Digital Marketing Agency for Small Businesses (Before You Hire Them!)




Reading Time: 4 minutes When finding a digital marketing agency for small businesses, there are a couple of things you should search for and ask. Here’s how you should determine whether a particular one is the right fit. Looking for a digital marketing agency for small businesses can be a daunting task – believe me, I was on the […]

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December 10, 2019

The Benefits Of Facebook Live For Your Business




Reading Time: 2 minutes LIVE VIDEO HAS TAKEN THE SOCIAL MEDIA WORLD BY STORM OVER THE LAST COUPLE OF YEARS. IN THE PAST TWO YEARS FACEBOOK HAS LAUNCHED FACEBOOK LIVE, THERE HAVE BEEN 3.5 BILLION LIVE BROADCASTS. As a business owner you may think that you don’t have anything to share on Facebook Live. And honestly, that’s far from […]

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December 3, 2019

5 Life-Saving Apps For Marketing Projects & How They Work Together




Reading Time: 2 minutes With the advancement of technology, marketing strategies have expanded substantially, but so have the number of steps and tasks needed to execute those strategies. Let’s talk about some apps for marketing that work together to make a marketer’s life easier while maximizing our time. G Suite It’s all about the Cloud nowadays. Being able to […]

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November 28, 2019

3 Things We Learned From Facebook’s Rebranding Strategy




Reading Time: 2 minutes Facebook, one of the world’s largest companies, went through a rebrand recently and it took the industry by storm. We’re sharing the things we learned from Facebook’s rebranding strategy. Eventually, every company will get the urge to rebrand their business. When you think of major companies, like Facebook, it almost seems shocking that they would […]

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Boutique Marketing Agency

November 26, 2019

Streamlining The Digital Marketing Review Process When You Work With a Boutique Marketing Agency




Reading Time: 2 minutes Working with a boutique marketing agency (such as, ahem, South Street & Co.) can be a fun and rewarding experience for business owners. But how do we set ourselves up for success? We’re sharing tips on how you can save time with a marketing review process. Why You Need a Marketing Review Process You might […]

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Social Media Resources

November 21, 2019

3 Social Media Resources To Utilize For Crafting Compelling Posts




Reading Time: 2 minutes Standing out on social media is no easy feat. Here are some social media resources you should be utilizing to your advantage! 1: Pinterest  Let me start by emphasizing the importance of Pinterest in everyday life. Regardless of the industry you’re in, you can count on Pinterest to fill that creative void you’ll inevitably experience […]

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November 19, 2019

Employee Spotlight: Meet Laura!




Reading Time: 3 minutes What Is Your Name?  Laura Gonzalez What Is Your Job Title?  Strategic Coordinator What Do You Do On A Daily Basis?  As cliche as it sounds, every day is different for me. I do a little bit of everything. I help our owner with a lot of research and making sure things are running smoothly, […]

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November 14, 2019

5 Marketing Skills I’ve Gained Since Starting My Internship




Reading Time: 2 minutes Since starting my internship, I’ve had the opportunity to put my existing skills to the test and gain some new ones along the way. Here are some marketing skills that have become vital during my internship. Canva Graphics Before my internship, I had never heard of Canva and had no idea what the program was. […]

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File Formats

November 12, 2019

Everything You Need To Know About Understanding File Formats




Reading Time: 3 minutes Since the beginning of my time here at South Street & Co., I’ve run into a couple of instances where I had to request file formats for client projects. In this blog, I’m going to break down everything you need to know about what these formats mean for designers! Oftentimes, clients go through the difficulty […]

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