November 14, 2019

5 Marketing Skills I’ve Gained Since Starting My Internship




Reading Time: 2 minutes Since starting my internship, I’ve had the opportunity to put my existing skills to the test and gain some new ones along the way. Here are some marketing skills that have become vital during my internship. Canva Graphics Before my internship, I had never heard of Canva and had no idea what the program was. […]

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November 12, 2019

Employee Spotlight: Meet Kelly!




Reading Time: 2 minutes What Is Your Name?  Kelly Lamano What Is Your Job Title?  Content Creative What Do You Do On A Daily Basis?  I write, edit, analyze reports, deploy email campaigns, and plan social media posts on a daily basis. I keep the creativity flowing with music and podcasts! How Do You Get Yourself Mentally Prepared For […]

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November 7, 2019

9 Things I’ve Learned After (almost) 5 Years In Business: Part Two




Reading Time: 3 minutes There are more lessons where that came from! Here are a couple more. Lesson 6: Don’t Worry, Be Happy  This is one that recently I’ve also implemented. Happiness comes from the top and trickles down. We’ve had employees come and go and over the years, and it’s interesting to see the impact they’ve made on […]

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November 5, 2019

9 Things I’ve Learned After (almost) 5 Years In Business: Part One




Reading Time: 4 minutes After 5 years in business, I’ve learned a thing or two. Here are my lessons and how I overcame some hairy situations. I can’t believe it’s almost been half a decade (!?!?) that South Street & Co. has been around – March is the month! It’s pretty incredible, actually. Looking back there are highs and […]

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Hashtag Research

October 31, 2019

3 Tips For Becoming A Hashtag Research Expert To Get Your Content Discovered




Reading Time: 2 minutes Hashtags have become essential tools for content creators to get exposed to new audiences and remain relevant within their online communities. This is why it’s essential to take time to do hashtag research to give your posts their best chance to shine. Ah, good ole hashtags. I remember when Instagram was ‘the new thing’ and […]

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Public Relations

October 29, 2019

How To Kill It In The Public Relations Department As A Small Business




Reading Time: 3 minutes Although we specialize in marketing, we do the following things to implement good public relations practices in our everyday routines. Here’s how to kill it in the PR department as a small business: When I took a Public Relations course in college, one of my main takeaways was the weight that a brand’s image holds […]

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Digital Marketing Strategy

October 24, 2019

How To Engage With Your Online Community to Improve Your Digital Marketing Strategy




Reading Time: 2 minutes When you’ve spent all this time writing and scheduling your online content, what do you do next? Step outside of your marketing world to see what people are interested in and how you can contribute to the conversation with a digital marketing strategy. Stay Updated With Your Local and Online Community Your local community will […]

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File Formats

October 22, 2019

Everything You Need To Know About Understanding File Formats




Reading Time: 3 minutes Since the beginning of my time here at South Street & Co., I’ve run into a couple of instances where I had to request file formats for client projects. In this blog, I’m going to break down everything you need to know about what these formats mean for designers! Oftentimes, clients go through the difficulty […]

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October 17, 2019

5 Local Bakeries To Enjoy National Chocolate Cupcake Day With




Reading Time: 2 minutes Chocolate cupcakes are so amazing they have a whole day to celebrate them. In honor of National Chocolate Cupcake Day on October 18th, we’re highlighting some of the best places around to get your chocolate cupcake fix! BLUE BIRD BAKE SHOP  This bakery not only has delectable chocolate cupcakes, but other fun treats you are […]

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Winter Park Small Business Marketing

October 15, 2019

Winter Park Small Business Marketing Guide




Reading Time: 2 minutes Winter Park, the town of beautiful lakes and long brick roads. This community is amazing and this city loves to help people who have business there. Who wouldn’t want to own a Winter Park small business? If you own a business and are looking for new ways to market your business, look no further than […]

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Books for graphic designers

October 10, 2019

5 Must-Read Books For Graphic Designers & Creative Minds




Reading Time: 2 minutes The continuous learning process is something every aspiring graphic designer needs to accept in order for them to grow professionally. While creativity does come naturally, furthering your education is a must for staying competitive and relevant in the industry. Sure, you can enroll in graphic design courses, but most new skills– both technical and interpersonal– […]

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Orlando Facebook Marketing

October 8, 2019

Ramp Up Your Orlando Facebook Marketing Strategy




Reading Time: 2 minutes According to Sprout Social, 77% of consumers are more likely to buy from brands they follow on social. That means you need to get your Orlando Facebook marketing on track, stat! Create Organic Orlando Facebook Marketing With Consistent Posts Post at least three times per week on your Facebook Business Page to appear active on […]

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October 3, 2019

3 Things I Didn’t Know About Marketing Before My Internship




Reading Time: 2 minutes Working alongside classmates on marketing projects is one thing, but implementing those ideas in a challenging and fast-moving environment is another thing altogether. These are some things I’ve come to realize that I didn’t know about marketing before my internship at South Street & Co. College is an incredible environment where you get to grow […]

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Content Creation

October 1, 2019

3 Easy-To-Use Apps For Standout Content Creation




Reading Time: 2 minutes It can be challenging finding the right apps to use to make your business stand out, however, content creation should be fun and easy. So, we’re sharing a few of the many easy-to-use apps you can utilize for your business. How often do you take a referral instead of seeking out an answer yourself? For […]

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Orlando SEO Consultant

September 26, 2019

What Exactly Does An Orlando SEO Consultant Do?




Reading Time: 2 minutes If you’re scratching your head trying to understand what exactly an Orlando SEO consultant does, we’re here to help. The first step to understanding what an Orlando SEO consultant does is to have an idea of what SEO is and why it’s so important. Search engine optimization or “SEO” can seem super complicated, but it’s […]

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