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Marketing is not one-size-fits-all, and that’s why it is important to find marketing services that work for your small business. Here are three Lake Mary small business marketing services you need.

Service #1 – Content Marketing:

Sharing content with prospective customers is a great way to build brand awareness and create a relationship with your target audience. This Lake Mary small business marketing service can be beneficial as well as cost-effective. Content marketing involves sharing blogs, videos, social media posts, and more.

Creating content on all of these mediums gives you a portfolio to share with potential clients, and keeps your audience informed and up-to-date on everything your business is doing.

A great platform for sharing relevant content is Instagram. When it comes to using Instagram as a tool for marketing, we recommend using programs such as Iconosquare.

Looking for aLake Mary Small Business Marketing way to showcase valuable content in a small, easily consumable format on social media or your business’s website? Check out this how-to video and learn to create an infographic.

Infographics are a great example of showcasing valuable content in a small, easily consumable format. For more information about social media marketing check out this blog for some tips from the experts.

Service #2 – Email Marketing:

Email marketing is a great return on investment. We recommend this Lake Mary small business marketing service because it can be cost-effective while growing the reach of your business. A recent report showed that for every dollar invested into email marketing, businesses saw a $38 return.

Email marketing is a great tool for Lake Mary small business marketing, because it can bring in new leads with a small initial investment. With email marketing, you can send out additional information to your customers who have already expressed interest in your service or product. The benefit of this technique is that you are reaching an audience that has presented itself and has not previously been tapped into.

Service #3 – Google My Business Management:

Lake Mary Small Business MarketingThis Lake Mary small business marketing strategy can be used to help with the outreach and visibility of your business. Did you know that the first three listings in a Google search get 60% of the clicks? This is only one reason you should be utilizing Google My Business. A Google My Business page also allows you to add information about your business like your phone number, a physical address, and operating hours. 

Your Google My Business profile is the first thing people see when searching for a business like yours. You can also highlight your products, services, photos, special offers, and more. A major advantage of utilizing Google My Business to its full potential is being able to see what keywords people use to find your business. Having the knowledge of keywords people already associate with your business allows you to use these for blogs, social posts, and more.

Working With an Experienced Marketing Team Makes A Difference

Working with an experienced marketing team makes a difference – but don’t take it from us. Here are two rave reviews from our clients:

“South Street & Co have been extremely helpful in my transition from an older website to a more modern look. Kaitlyn and Lyndsey must be recognized. They have made this transition as simple and easy as possible. Thank you South Street & Co. This company will exceed your expectations! I admire everything about this company.” -Jason H.

“Kaitlyn and the South Street Marketing team have been amazing!  We hired them almost a year ago to help us with a social media hiring campaign and it’s been a huge success!  We’ve seen so many new people come through our doors!  They are responsive, creative, and professional!  Thanks South Street!” – Geegee B

Schedule a free consultation with our team, and we can help you apply all of these Lake Mary small business marketing strategies and build your business!