February 11, 2020

How To Do Marketing When You Don’t Know What The French You’re Doing




Reading Time: 3 minutes When you’re in the growth-mode or when you’re starting a business, knowing what to do and when to do it can be hard… and wasting time is not an option… because there isn’t a lot of it! When I first started (almost 5 years ago!) I was in the same boat – except I did […]

Continue Reading

February 4, 2020

What Sets Us Apart From Other Marketing Companies In Orlando




Reading Time: 2 minutes If you’re thinking about ramping up your marketing efforts this year, you might consider outsourcing services so you can focus on your business. We’re here to share how we stand out from other marketing companies in Orlando, and why we love working with small business owners like you! Marketing Experience Our tight-knit team comes from […]

Continue Reading
digital marketing agency for small businesses

December 12, 2019

7 Key Questions To Ask A Digital Marketing Agency for Small Businesses (Before You Hire Them!)




Reading Time: 4 minutes When finding a digital marketing agency for small businesses, there are a couple of things you should search for and ask. Here’s how you should determine whether a particular one is the right fit. Looking for a digital marketing agency for small businesses can be a daunting task – believe me, I was on the […]

Continue Reading

December 3, 2019

5 Life-Saving Apps For Marketing Projects & How They Work Together




Reading Time: 2 minutes With the advancement of technology, marketing strategies have expanded substantially, but so have the number of steps and tasks needed to execute those strategies. Let’s talk about some apps for marketing that work together to make a marketer’s life easier while maximizing our time. G Suite It’s all about the Cloud nowadays. Being able to […]

Continue Reading
Boutique Marketing Agency

November 26, 2019

Streamlining The Digital Marketing Review Process When You Work With a Boutique Marketing Agency




Reading Time: 2 minutes Working with a boutique marketing agency (such as, ahem, South Street & Co.) can be a fun and rewarding experience for business owners. But how do we set ourselves up for success? We’re sharing tips on how you can save time with a marketing review process. Why You Need a Marketing Review Process You might […]

Continue Reading

November 7, 2019

9 Things I’ve Learned After (almost) 5 Years In Business: Part Two




Reading Time: 3 minutes There are more lessons where that came from! Here are a couple more. Lesson 6: Don’t Worry, Be Happy  This is one that recently I’ve also implemented. Happiness comes from the top and trickles down. We’ve had employees come and go and over the years, and it’s interesting to see the impact they’ve made on […]

Continue Reading

November 5, 2019

9 Things I’ve Learned After (almost) 5 Years In Business: Part One




Reading Time: 4 minutes After 5 years in business, I’ve learned a thing or two. Here are my lessons and how I overcame some hairy situations. I can’t believe it’s almost been half a decade (!?!?) that South Street & Co. has been around – March is the month! It’s pretty incredible, actually. Looking back there are highs and […]

Continue Reading
Digital Marketing Strategy

October 24, 2019

How To Engage With Your Online Community to Improve Your Digital Marketing Strategy




Reading Time: 2 minutes When you’ve spent all this time writing and scheduling your online content, what do you do next? Step outside of your marketing world to see what people are interested in and how you can contribute to the conversation with a digital marketing strategy. Stay Updated With Your Local and Online Community Your local community will […]

Continue Reading
Winter Park Small Business Marketing

October 15, 2019

Winter Park Small Business Marketing Guide




Reading Time: 2 minutes Winter Park, the town of beautiful lakes and long brick roads. This community is amazing and this city loves to help people who have business there. Who wouldn’t want to own a Winter Park small business? If you own a business and are looking for new ways to market your business, look no further than […]

Continue Reading

October 3, 2019

3 Things I Didn’t Know About Marketing Before My Internship




Reading Time: 2 minutes Working alongside classmates on marketing projects is one thing, but implementing those ideas in a challenging and fast-moving environment is another thing altogether. These are some things I’ve come to realize that I didn’t know about marketing before my internship at South Street & Co. College is an incredible environment where you get to grow […]

Continue Reading

August 13, 2019

3 Valuable Things I Learned About Marketing After My Internship




Reading Time: 2 minutes The classes I’ve taken in my digital media classes may teach me how to brand my projects, but they’ve never shown me the proper way of marketing to targeted audiences. Starting my internship, I was anxious but I was eager to practice real-world projects. Growing up in the world of technology, you may think you […]

Continue Reading
Summer marketing campaign

August 6, 2019

How To Create The Perfect Summer Marketing Campaign Around Your Brand




Reading Time: 2 minutes Summer is here! It’s time to turn sun-kissed heads by introducing the perfect summer marketing campaign. As the seasons change, your marketing should too. It’s important that you stay relevant as a brand and offer relatable content to your audience through one of the most picture-perfect seasons. The best way to do this is to […]

Continue Reading
LinkedIn Marketing

July 25, 2019

How To Implement A Killer LinkedIn Marketing Strategy




Reading Time: 2 minutes As a social platform many companies don’t think about, having a strong LinkedIn marketing strategy can help grow your business significantly. Here’s how: Remember that Six Degrees of Separation theory that came out in the ’90s? With social media, the theory has considerably shrunk! The world has become smaller, and the opportunities to connect with […]

Continue Reading

July 18, 2019

5 Steps To Creating A Winning Digital Media Marketing Strategy




Reading Time: 2 minutes Anyone can optimize their digital media marketing efforts, so why not do it? All you need is a plan and some resources. Using social media as a catalyst to grow your company’s online presence is the smartest thing you can do. Implementing and building a digital media marketing strategy can allow you to strengthen your […]

Continue Reading

July 16, 2019

5 Steps To Ensure Your Business & Marketing Are In Good Shape While You’re On Vacation




Reading Time: 2 minutes You have a vacation coming up and as expected, you’re a little tedious about leaving your business behind. Not to worry– we’re sharing five steps to do to guarantee a care-free trip. Step 1: Plan Your Social Posts Ahead Of Time In Buffer  Before you head out for summer vacation, it’s important to continue staying […]

Continue Reading