Reading Time: 3 minutes Although we specialize in marketing, we do the following things to implement good public relations practices in our everyday routines. Here’s how to kill it in the PR department as a small business: When I took a Public Relations course in college, one of my main takeaways was the weight that a brand’s image holds […]

Reading Time: 2 minutes It’s normal to want to try each and every marketing trend you read online. The marketing industry is constantly evolving to make it easier to reach your target audience, but it never ends up being so easy. I’m sharing why your marketing efforts could be going down the drain if you’re overseeing this key step, […]

Reading Time: 2 minutes What Is Your Name?  Sam What Is Your Job Title?  Content Creative What Do You Do On A Daily Basis?  My daily tasks include writing blogs, crafting social media posts, writing content for email blasts, posting blogs on websites, scheduling social posts and eblasts, optimizing website pages, interacting on Facebook, boosting FB posts, checking on […]

Reading Time: 2 minutes Website optimization is a key tactic in an SEO strategy. We’re sharing what it is and how to implement it. Website optimization is the process of making changes to your website so that it will appear higher in search engine results pages (SERPS). In basic terms, it’s one of the simplest things you can do […]

Reading Time: 3 minutes Coffee isn’t just a beverage, it’s a way of life. And since we’re small business supporters, we’re giving you the ultimate local coffee shop guide to help you start your morning with a smile. Lineage Coffee Roasting   If you’re looking for a modern, minimalistic coffee experience, Lineage is the place to go. They serve delicious […]

Reading Time: 2 minutes Interested in learning more about local SEO? Here are four more steps to move you in the right direction: Step 4: Track Keyword Rankings & Allow Google To Crawl Your Pages  You won’t really know how well you’re ranking for local SEO until you see the results. We use a resource called Moz to track […]

Reading Time: 2 minutes Local SEO is no walk in the park, but it can be simplified with the following checklist. Here are the steps you need to take to grow your small business. First thing’s first: stop and think about what you would type into Google if you were looking for an ice cream parlor. Would you type […]

Reading Time: 2 minutes You have a vacation coming up and as expected, you’re a little tedious about leaving your business behind. Not to worry– we’re sharing five steps to do to guarantee a care-free trip. Step 1: Plan Your Social Posts Ahead Of Time In Buffer  Before you head out for summer vacation, it’s important to continue staying […]

Reading Time: 3 minutes As with any small business, there’s that initial challenge of spreading brand awareness and letting the community know you exist. Here’s how we helped one of our clients get more exposure online and grow their business: Client Background Rocky’s Retreat was founded in 2006 as a canine health and wellness practice. It wasn’t until October […]

Reading Time: 2 minutes A social media marketing strategy can include endless areas of opportunity. We’re explaining how storytelling can open new doors for your business. Your business was once just an idea, maybe an epiphany that sparked a fire in you to do something big. From that initial thought came a journey– the long, tireless, bittersweet journey– that […]

Reading Time: 2 minutes In recent years, blogging has become a revolutionary way for sourcing useful information online. From businesses to influencers, blog writing is utilized to educate and inspire curious consumers all over the world. If you need to learn how to get a red wine stain out of your couch, there’s a blog on it.  If you […]

Reading Time: 2 minutes Reviews are the backbone of your business- they do the talking for you. Here’s how to earn them and own them.   As an agency, we see reviews through the lens of our marketing vision. When they’re positive, they’re powerful. One of the services we offer is review marketing, where we obtain an email list […]

Reading Time: 2 minutes Sure, email marketing sounds like a piece of cake, but the numbers don’t lie. Here are five steps to get your open and click rates up, up and away. It’s important to preface these steps with the fact that your email marketing strategy is dependent upon a compelling subject line. All of the following ingredients […]

Reading Time: 2 minutes Do the following excuses resonate with you? Now is the time to implement ‘Social Media Management Orlando’ into your small business marketing plan. It’s already Monday again and you’re dwelling on the fact that you didn’t post on your social media accounts last week as often as you would’ve liked to. You know its importance, […]

Reading Time: 2 minutes Figuring out a routine that works for your mind is vital to the success of your brand. Utilize these steps to get your creative juices flowing in the workplace. As a creative in a marketing agency, I’ve had to do some digging to discover how I can be my most productive self in the workplace. […]