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Digital marketing, inbound marketing, internet marketing, whatever you choose to call it, there’s one undeniable fact– that marketing online is necessary in this digital day and age for business. Not to worry, we’ve got your back with these four internet marketing services to help your business flourish!
World…Wide…Web! That’s right, we’re talking about the “www” in front of your online storefront— assuming you’ve already set one up, but we’ll get to that next.
Today, if you don’t have online representation for your store front, it can be a bit challenging to do business. This is due to the competition and consumers doing about 88% of online research before committing to purchasing your product or service. So, do you really want to miss a piece of the buying pie? We didn’t think so. We highly recommend setting up a WordPress website and WP Engine for website hosting–it’s the Ferrari of WordPress hosting sites.
Not only is having a web address important, but you’ll also need to brush up on your internet marketing skills to navigate the seas of marketing on the World Wide Web. The following are four internet marketing services that are sure to help you grow your business, and of course, you can lean on us for help with any of these services and more. Let’s dive-in.
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SEO stands for search engine optimization, which simply means optimizing your website’s content to be easily searchable for Google, or Bing, to present you to searches of a particular query. This can include many facets of your website and content, including page titles, backlinks and more, which all usually start with a great keyword.
Blogging is another way to boost your SEO value with search engines because you’re giving them more pages and content to crawl, and are establishing yourself as an industry leader. Cash may be king in the tangible world, but content is king when it comes to internet marketing.
#3 Social Media
Social media is a must for communicating with prospects and customers. And if you do it correctly, you can draw people to your website for more information, to contact you, make a purchase–the possibilities are endless.
#4 Email Marketing
Email marketing is another one of several great internet marketing services used to grow your business. It’s like a direct connection between you, your prospects and customers.
We’re just touching the surface with the above services, there are plenty more internet marketing services to master. If you’re new to internet marketing and trying to better understand the whole gist of it all, be sure to download our free E-Book: The Ultimate Digital Marketing Guide for Small Business Owners to learn the basics.
If you’re ready to get started on your internet marketing services strategy, we’re here to help you get started. Schedule a 30-minute chat to learn how we can help your business grow today!