PS: This post may contain affiliate links. If you click through my referral link, at no additional cost to you, I may earn a small commission if you make a purchase. Thank you for supporting South Street & Co. Read my disclosure policy.
Lifestyle and Fashion Blogger, Still Being Molly knows all things social media. We’ve interviewed her to share some of her favorite strategies. We hope you get inspired and learn from her helpful tips to take your social media to the next level!
Tell our readers about yourself and your blog
I am a follower of Jesus, a wife, a mother, and a friend. I love serving others and I love to laugh and make others laugh (I have a background in comedy!) My blog is a life and style blog where I write about everything from fashion and style, to beauty, to recipes, to motherhood, wifehood, and just life in general. I am most passionate about sharing with my readers brands and companies that are changing the world and making a positive impact.
Tell us how you first got into blogging.
I first got into blogging in college (early to mid-2000s) as a way to just write creatively. I was a creative writing major, in fact. After college, in 2007, it transitioned to more of my online journal/diary. In 2011, it became more of a lifestyle blog and grew from there. I’ve been blogging full-time since 2013.
How did you establish your “theme” or brand?
My mission is to produce a life and style blog that exists to inspire women to walk joyfully and confidently in purpose and to know that they were created with a purpose for a purpose.
For your theme or brand, do you have things that you do consistently?
I just make sure that everything that I write falls into my mission.
Where do you find the inspiration for your blog posts?
Everywhere! Life, new trends, moments with my kids, questions/requests from readers.
What do you think is the best strategy to get more traffic to your blog?
Consistency, sharing on social media, and networking!
What’s your favorite social media platform?
Instagram. It’s such a great way to get a “peek” into someone’s life!
How do you gain followers?
Engaging, engaging, engaging. Just engage with the community and share great content and your following will grow!
Once you have the followers, how do you keep them?
Staying true to who I am!
How many times a week do you post?
Is this a part of your strategy to keep gaining followers or do you post at random?
I post consistently to engage my current followers AND gain new ones
What are some misconceptions about social media?
That social media can be this really dark, dreary, and negative place. It doesn’t have to be! Social media is wonderful and can be an awesome way to connect with people!
Do you have photos taken professionally or do you take them yourself?
How do you find relevant hashtags for your photos on Instagram?
Just spending time searching different hashtags in my niche and seeing related ones in the Instagram suggestions.
What are some tips you can give in order to take a good photo?
Natural light is key! Also playing with composition!
What’s your favorite location to take photos?
Anywhere I can find great lighting!!
How do you keep your website updated & relevant?
Post new content regularly
What else do you want to add to help small business owners?
Be yourself and be consistent!
Need help with your marketing? Let’s chat!