PS: This post may contain affiliate links. If you click through my referral link, at no additional cost to you, I may earn a small commission if you make a purchase. Thank you for supporting South Street & Co. Read my disclosure policy.
If you’re anything like us, you’re constantly striving to grow and improve your business. And it’s no secret that one of the best ways to do that is through marketing! So if you’re looking to hire a small business marketing firm to help but don’t know how to choose the right one, you’ve come to the right place.
Keep reading for our top 4 tips on how to choose the right small business marketing firm for your business.
Read Client Reviews
Everyone knows that reviews are one of the most important factors in making a purchase decision for most consumers – and there’s a reason for that. Reviews give you insight into what your expectations should be if you proceed with that purchase decision – whether it’s a product, service, or experience. All companies try to put their best foot forward to sell themselves, but the proof is in the pudding – and we have to admit, we have some pretty good pudding.
South Street & Co. is proud to have over 90 5-star reviews on Google – and that’s because, as a small business marketing firm, we truly care about each and every one of our clients. We are also a small business, so we understand the highs and lows that come with that and are here to walk alongside you every step of the way.
Check Out Their Previous Work
Similar to reviews, checking out a small business marketing firm’s previous work is a great way to see what kind of results you can expect from working with them. Whether it’s a logo design, website design, or any other kind of project included in their suite of services, you can see if their style and quality of work aligns with your brand before spending a dime.
Have They Won Any Awards?
Although Steve Carrell would say otherwise (can you believe he never won an Emmy for his role as Michael Scott in “The Office”?!) – awards can also be a good indicator of a company’s value and legitimacy. South Street & Co. is proud to have recently been recognized as one of the 3 best advertising agencies in Orlando as well as one of the top 10 digital agencies in Orlando in 2021 alone.
Get a Free Consultation
Another great way to help you in the decision of choosing a small business marketing firm before putting down any money is seeing if they offer a free consultation. You should have the opportunity to chat with the owner or someone else on the team to learn more about their services, how they work with their clients, and what strategies they think would be best based on your business model and objectives.
This also gives the small business marketing firm an opportunity to ask you questions and make sure that your business is a good fit for them. A quality small business marketing firm will care more about making sure that they’re the best fit to meet your needs – and if not, referring you elsewhere – than taking your business just to make the sale.
They might even offer other free advice too – like our free downloadable with 15 ideas to market your business for free or a whole list of their favorite resources for effectively running a business (like Zapier, our favorite automation tool).
So what are you waiting for? Go ahead and schedule a free 30-minute consultation with us to see if we might be the right small business marketing firm for your business.