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Google reviews for your small business are very important, more important than you think! They not only validate your business to potential clients but they also improve your Google My Business visibility.
Here are just a few ways to grow positive Google reviews for your small business.
Google Searches – Google Reviews
There are 3.5 billion Google searches a day. Google dominates the web search industry. There is a good chance a few of those 3.5 billion searches a day is for your field of expertise.
Now more than ever people are using reviews to make purchasing decisions, so make sure you get those 5-star reviews going!
Google My Business
Google My Business is a must have for any business – it is essentially your business card on Google.
There are many things you can do on your Google My Business page. Some of the features include:
- You can add all your business’s contact information
- You can add events you are having
- You can encourage reviews
The more 5-star reviews you have can actually have a factor in improving your search rankings aka SEO.
Now, Here’s How to Get More Positive Google Reviews
Tip 1: Create an Email Marketing Strategy
Creating an email marketing strategy for previous customers is the first way. This can be done by setting up an automated email that sends customers an email when they are added to the email list.
In this email, you can thank the customer for using your services and ask them to write you a Google review. Make sure you include the link in the email.
Tip 2: Thank you Letter
Another way to do this is to write a thank you letter to your customers thanking them for choosing you to work with them and asking for a review.
Tip 3: Ask to Leave a Review
Lastly, if you are a service based company you can ask your customers to leave you a review on Google when you finish the job. This can be seen as personable and showing that you value their opinion.
Get started on gaining more Google Reviews!