Reading Time: 4 minutes Change (v): The act or instance of making or becoming different. On May 9th, 1969, Mr. Rogers invited Officer Clemmons on his show, to join him and cool his feet in a small plastic wading pool. ⠀ At this time, many African-Americans weren’t permitted to use public pools. After their time together, Mr. Rogers helped […]

Reading Time: 3 minutes Small businesses are the fabric of local communities, we love them, we need them, we are them. So, why is it that some of our local favorites feel like best-kept secrets in our area? This is where small business marketing companies come in to help with exposure. If you’re curious about how your small business […]

Reading Time: 3 minutes Where do you find your local hot spots of goodies and services? Here are 4 SEO marketing tips to become the next local go-to spot when someone searches for your product or service. If you were searching for a business to satisfy your needs (i.e. Mexican restaurants, office supplies, plumbing services), what would you do?  […]

Reading Time: 3 minutes Now that your computer has become your new best friend and business partner, it’s time to see what all it can bring to the table. We’re sharing some of the resources we use on a daily basis as an internet marketing company. As a full-time remote agency, we work from home on a daily basis […]

Reading Time: 2 minutes If you’re not branding your business correctly, your marketing efforts are constrained. We’re sharing some branding agency services that can help your business in the long run.  Branding your business controls the way your viewers interpret your company. When you brand strategically, you create an identity that people resonate with and want to work with […]

Reading Time: 4 minutes Using the best hashtags for your Instagram is key to getting eyes on your content and expanding your reach. I was working with a client who had a photography business. She hired us to help her with her Instagram marketing. One of her “pain points” was figuring out the best hashtags to use for her […]

Reading Time: 3 minutes SEO Marketing is the behind-the-scenes marketing that helps your business reach the right customers online at the exact time they’re searching for you. Sounds great, right? But, how do you start?  It can be a daunting process to undergo without prior knowledge, so we’re laying out the simple and effective steps to start your small […]

Reading Time: 3 minutes As if transitioning to working remotely wasn’t enough of an adjustment, navigating your business during this time can feel like climbing Mount Everest. Here are three easy digital marketing initiatives that you could be doing at home! The climate and terrain are everchanging, but just like the climb, there is an end in sight. You […]

Reading Time: 3 minutes If your business has been booming, but there aren’t enough hours in the day to focus on marketing, you aren’t alone. Here are five perks of passing the baton to a marketing management agency. A marketing management agency can do all of the following things and more! Perk #1: All Of Your Profiles Will Be […]

Reading Time: 3 minutes One of the major keys to great design is knowing who you are designing for. Here’s my process for nailing a client’s target market. When it comes to meeting a client’s design needs or creating a new idea for a design, you should always make sure you know your target market. A target market is […]

Reading Time: 4 minutes We’re going through something that no one saw coming and that no one could realistically plan for. We’ve compiled some things to help you plan now if you have a little extra time to help you in the long run, later. It’s interesting because “pivot” was my word of the year. Sometimes I don’t immediately […]

Reading Time: < 1 minute Client Background Our client is a full-service electrical contracting company serving clients throughout the Southeast. Their clientele began expanding quickly, so they hired us to do Facebook advertising and posting to find employees to grow their team.  The Challenge They didn’t have a ‘Careers’ page on their website and there was an area of opportunity […]

Reading Time: 3 minutes After three months of interning here at South Street & Co., I have learned far more than I anticipated when I first started. In an attempt to consolidate my experience, I have highlighted the four key things I learned during my internship. Overall, this internship has left me with more passion and preparation for furthering […]

Reading Time: 2 minutes Growing Instagram accounts is never easy, but here’s our case study on how we were able to grow a couple of accounts over four and a half years to over 30,000 followers. Client Background When we first started the company, I was looking for fun and creative ways to cross-promote my new company. After some […]

Reading Time: 2 minutes One of our specialties at South Street & Co. is SEO, SEO, SEO! We love helping our clients rank with quality keywords and blog content so they can focus on their business. Blog writing services can help promote your business’ unique attributes, products, connect with your audience, and acquire new customers. Save Time We know […]