Each Google Ad and Campaign Type Explained
September 17, 2024
marketing that works as hard as you do
digital marketing for plumbers
- Angie and Phil are bringing in an average of 25 new leads each month.
- John and Stacey are getting over 30 more phone calls a month from new customers who found them online.
- Brent's dumpster rental company is booked out for the next 2 months.
It's time to take the next step and grow your business.
what you'll get working with us
a true marketing partner. we see ourselves as an extension of your business.
proven strategies. We work with plumbers like you and know what helps them grow.
measurable results without vanity metrics. We're focused on bringing you leads.
Transparency. You'll always know what we're doing and what works.
A long term relationship. Most of our clients have been with us for years.
Case Study
When we first started working with Over The Top Roofers they had a great reputation and local success. But, they wanted more. Here’s how we’re helping them go from booking 2 weeks out to over 3 months out.
The Challenge
Our team sat down with Jim and his staff and came up with a game plan. They wanted to redo their website, keep their logo, integrate social media marketing and also SEO and review marketing.
They wanted to increase their visibility online through other sites such as Next Door and Angi.
Results
In under a year on their new marketing strategy, Over The Top Roofers has their schedules filled for over 3 months out.
how we help
When it comes to marketing your plumbing business, we know your priorities are clear: You want to attract and serve the right customers, in the right areas, in the right amounts and do it consistently. With over 2,630 plumbers in the Orlando area alone, our team will make you stand out in a crowded market.
SEO for Plumbers
Search Engine Optimization, also known as (SEO), is the process of optimizing your website to improve its visibility and rankings in search engine results through keyword research, link building, blogging, and website optimizations.
When you partner with us, we will work to help you to create a comprehensive SEO plan that will include the following:
- High-quality and informative content that engages your visitors
- Integrate keywords and geographic locations into your content for better search engine visibility.
- Use of headings, strategic placement of short and long-tail keywords, alt text for images, meta descriptions, and other relevant factors to improve your website’s ranking.
Social Media for Plumbers
Social media can be tricky for business owners to manage and manage well. These platforms have become more than just well-curated feeds; they’re now a premier place to advertise your services and offerings, handle customer service issues, and more.
At South Street & Co., we are experts in social media, and we know exactly what it takes to make your plumbing businesses successful.
We will work to ensure your public profiles are optimized and accurate, create well-curated content, interact with your community, and bring personality to your brand. This will further solidify customers’ trust in your business and drive them to continue using it for years to come.
"Since Working with the team at South Street & Co. We have seen a significant increase in business. They are very responsive and a great company to work with. Anything from managing social to Google they are on top of it."
Google Business Profile Management for Plumbers
As a plumber having a Google Business Profile is essential for connecting and attracting new customers. This free tool allows you to create a listing on Google that includes essential information about your business,
- Location
- Hours
- Contact Information
- Photos
- Reviews
- FAQ’s
- Events or Specials
- Services
A consistently updated and optimized profile can help you show up higher in map results. It can also help improve your SEO results. It’s an effective way to generate leads; our team will help you manage it to maximize its benefits.
Reputation Management for Plumbers
Positive reviews from satisfied customers will dramatically improve your business’s online reputation. The more reviews your business accumulates, the more you will have built trust with potential customers. With review marketing, our team can help your business:
- Showcase reviews and testimonials from past clients.
- Stand out online as a trusted provider.
- Show prospects that you’re active.
- Higher conversions because of all of your online reviews.
- Show up higher in the Maps listing on Google
- Improve the performance of your ads.
Our team has the tools available to get reviews from your customers. Simply send us their contact information, and we take care of the rest.
"Working with South Street & Co. on our new website and marketing strategy has been an amazing experience. A team of organized, efficient, and extremely hard working individuals. If everyone operated like them, business would be a lot easier! I will be sending anyone that needs a marketing agency their way."
Website Maintenance for Plumbers
Website maintenance is crucial for plumbers to keep their online presence strong and attract more customers. A well-maintained website ensures that potential clients have a smooth browsing experience, whether they’re checking your services on their desktop or mobile device.
With our website maintenance services, you can focus on your plumbing business while we handle everything else. We take care of all necessary updates, backups, and monitoring to keep your website secure and running smoothly. Choose from our quarterly or monthly plans to fit your needs, and rest easy knowing your website is in expert hands, optimized for performance and customer engagement.
PPC (Pay-Per-Click) Advertising for Plumbers
Our PPC management service helps plumbers increase their online visibility and attract more traffic by creating targeted, high-performing ads. We tailor our approach to align with your business goals, ensuring each advertising dollar maximizes your return on investment.
Our team of PPC experts manages every aspect of your campaign, from selecting the right keywords and crafting compelling ads to continuously optimizing performance based on market changes. By partnering with us, you can confidently invest in paid advertising, knowing that we are committed to driving measurable results and achieving your desired outcomes.
