brand

March 10, 2020

Why Your Brand Is More Than Your Logo




Reading Time: 2 minutes The experience of your brand and how people feel when they see your logo is what matters most. Here’s the gist of what should be involved in your branding. Your brand should not be only based on how vibrant, big, or pretty your logo is, but it should take your clients on an impactful journey […]

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New Website Design

January 28, 2020

4 Reasons You Should Invest In A New Website Design




Reading Time: 2 minutes Keeping up with marketing trends will always benefit your business. One of the most important aspects you should keep up with is updating your website & maybe even a new website design. Here are four reasons why you should invest in a new website design to update your look & attract your ideal clientele.  Technology, […]

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January 7, 2020

How to Create a Captivating Infographic




Reading Time: 2 minutes Infographics are the perfect way to get your message across visually. In this blog, I’m sharing tips on how to create a captivating infographic that people will be interested in for your brand. If you’ve never heard of an infographic, it’s a visual representation using charts, graphs, icons, and other images based on a particular […]

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November 28, 2019

3 Things We Learned From Facebook’s Rebranding Strategy




Reading Time: 2 minutes Facebook, one of the world’s largest companies, went through a rebrand recently and it took the industry by storm. We’re sharing the things we learned from Facebook’s rebranding strategy. Eventually, every company will get the urge to rebrand their business. When you think of major companies, like Facebook, it almost seems shocking that they would […]

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File Formats

November 12, 2019

Everything You Need To Know About Understanding File Formats




Reading Time: 3 minutes Since the beginning of my time here at South Street & Co., I’ve run into a couple of instances where I had to request file formats for client projects. In this blog, I’m going to break down everything you need to know about what these formats mean for designers! Oftentimes, clients go through the difficulty […]

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Photoshop Hacks

September 19, 2019

4 Photoshop Hacks To Kickstart Your Learning Process




Reading Time: 2 minutes Photoshop is no walk in the park– and that’s coming from a designer’s standpoint. Here are a couple of Photoshop hacks to help make the process less daunting along the way. Photoshop is definitely a challenge, but once you get the hang of things, it becomes easier and easier to adjust. When I first started […]

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Print Design

August 27, 2019

Print Design: The Beauty Of Specifications For Achieving The Best Results




Reading Time: 2 minutes Growing up, printing your projects was as simple as clicking ctrl+p and as complicated as running out of ink. But nowadays, print design has become so much more than that. Being a designer, you have to make sure you truly understand the specifications for print design. Otherwise, your printing experience could be a nightmare. The […]

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Photo editing apps

August 8, 2019

The 3 Best Photo Editing Apps To Help Your Insta Shine




Reading Time: 2 minutes If you’re wondering where your favorite Instagrammer or business edited their photos, your app store has endless options. Here are some of my favorite photo editing apps you should start using today. Nowadays, being able to have the most breathtaking edited photo on IG is how you generate a great amount of views. Instagram has […]

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July 23, 2019

Employee Spotlight: Meet Sibelis!




Reading Time: < 1 minute What Is Your Job Title?  Graphic Designer What Do You Do On A Daily Basis?  I am always on Pinterest to get inspired and I listen to motivational speakers on a daily basis.  How Do You Get Yourself Mentally Prepared For Your Job?  I make sure to rest well and prepare myself the night before. […]

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