Small Business Marketing Strategy

August 9, 2018

The Importance Of A Small Business Marketing Strategy




Reading Time: 2 minutes Marketing is crucial for the success of a business. It creates a simple avenue for your customers to find your products/services. Small businesses don’t have it as easy like much larger companies do, that’s why it’s important to design a small business marketing strategy. Even our small business marketing agency has found it beneficial to […]

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What are Backlinks and How to Safely Build Them

August 2, 2018

What are Backlinks and How to Safely Build Them




Reading Time: 2 minutes There are a couple of things you should accomplish when writing a blog for SEO. You want to make sure that your blog post contains a keyword in it that will allow the post to rank on google. In this case, for this blog, the keyword is Backlinks. So, what are backlinks? Here’s a brief […]

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3 Ways to Become Involved in the Orlando Design Community

July 26, 2018

3 Ways to Become Involved in the Orlando Design Community




Reading Time: 3 minutes Face it, we live in world of design. Wherever you go, whatever you hold, and what you see has all been designed by someone or a group of ‘someones’ to solve an issue. Surrounding yourself with designers is a wonderful opportunity that will help you continue learning, grow professionally, and create long-lasting friendships. Getting involved […]

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Winter Garden Small Business Marketing: 5 Locals Who Are Killing The Instagram Game

July 19, 2018

Winter Garden Small Business Marketing: 5 Locals Who Are Killing The Instagram Game




Reading Time: 3 minutes If you’re a small business owner, Winter Garden small business marketing may seem a bit overwhelming or even terrifying, especially if you’re just getting started. These thoughts may be flooding through your head: Where do I start? Will people follow me? How will I stand out? We found 5 locals whose Instagrams are on point […]

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6 Places to Celebrate National Ice Cream Day in Orlando

July 12, 2018

6 Places to Celebrate National Ice Cream Day in Orlando




Reading Time: 3 minutes Make sure you don’t miss National Ice Cream Day in Orlando when it rolls in on July 15th. It’s July, and the sun is shining, the air is thick, and the temperature is unbearable which only means one thing: summer has hit its stride in the sunshine state. But it isn’t all sweltering heat and […]

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Orlando Branding

July 5, 2018

The Orlando Branding Guideline Checklist You Need to Follow




Reading Time: 2 minutes It seems that nowadays everyone has a brand for themselves. However, many of these do not reach success for many reasons. In order to make a name for yourself and give back to the world, you need to have successful branding. We’ve created an Orlando branding guideline checklist exclusively for you to help you rise […]

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June 28, 2018

Small Businesses Killing It On Instagram in Orlando




Reading Time: 2 minutes Today I’m sharing some of my fav small businesses around the Central Florida area who have been slaying the industry and growing through their Orlando Instagram platform. Yellow Dog Eats Yellow Dog Eats is a small barbeque joint with original recipes. Yellow Dog has quickly grown to become a popular local spot to eat with […]

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Branding, Brand Identity, & Logos: Oh My!

June 21, 2018

Branding, Brand Identity, & Logos: Oh My!




Reading Time: 2 minutes How do you want your business to be remembered? It’s important to understand the valuable impact you leave on your customers and how they see you. Launching your own small business can seem intimidating but knowing how to set your brand apart through your brand’s identity and logo will put you on the path to […]

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The Hype of Hand-Lettering

June 14, 2018

The Hype of Hand-Lettering: How to Use it to Attract Potential Clients




Reading Time: 2 minutes When creating content for your business, it is imperative to stay up-to-date with trends. Trends, like hand-lettering, have the ability to capture a person’s attention and can start a conversation. Ensuring that your business stands out from the rest will attract more attention and clientele. Here are effective examples of how to use hand lettering […]

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June 7, 2018

Two Things I Learned In My First Month as an Intern




Reading Time: 2 minutes My internship at South Street & Co. has been illuminating. Before this internship, I had no experience with SEO and keyword research. I mean my background as an IT guy and an English major lent a lot of different skills to a variety of tasks, like how to fix a computer and how to edit, […]

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7 Places to Celebrate National Donut Day in Orlando

May 31, 2018

7 Places to Celebrate National Donut Day in Orlando




Reading Time: 4 minutes Make sure you don’t miss National Donut Day in Orlando when it rolls around June 1st. Being sandwiched between May with Mother’s Day and Memorial Day, and July with its bombastic celebration of Independence Day, June can seem rather barren and bereft of its own enjoyable holiday. But no month is left holiday-less, and June […]

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March 29, 2018

7 Local Spots To Support On National Mom And Pop Business Owners Day




Reading Time: 3 minutes There’s nothing quite like a Sunday morning spent at the Farmers’ Market, shopping goodies from around Orlando while sipping on your favorite local coffee. Of course, it must be followed by brunch at the café down the street. It’s no secret that we at South Street & Co. have a strong love for mom & […]

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March 13, 2018

3 Things I Didn’t Know About Graphic Design Before My Internship




Reading Time: 2 minutes Design is a form of art that combines text and images in order to communicate content. Graphic design contains a lot of behind-the-scenes, though that may not be apparent to people on the other side of the design world curtain. For small businesses, design helps create an identity that can be used consistently across various […]

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February 20, 2018

Get Toasty With These 5 Orlando Restaurants For National Toast Day




Reading Time: 3 minutes Everyone loves the feeling of being warm and toasty, drinking a hot beverage and watching your favorite movie (even in Florida!). What better way to enjoy that feeling than with National Toast Day? Toast is a breakfast necessity that should not be overlooked. The variety of toast and the versatility of toppings must be celebrated! […]

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February 1, 2018

3 Things I Didn’t Know About Pinterest For Small Businesses Before My Internship




Reading Time: 2 minutes I can’t be the only one still obsessing over Pinterest. In my opinion, this social media platform is one of the most understated when it comes to reaching future customers. Using Pinterest for small businesses is an essential tool to promote content and products to a wide variety of audiences. Its ability to connect with […]

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